How to Make Money on Youtube
Readers I’m sure you have seen a vital
Youtube video. They come in all shapes and sizes—from super popular songs like
“Watch Me (Whip/Nae Nae)” to a funny grumpy cat, someone falling down, or even
something completely off the wall like Ylvis' “What Does the Fox Say?"
video. What do they all have in common? Well, these posters all made a ton of
money on Youtube when their videos went viral.
So let's find out how to make
money on Youtube.
1. First Steps
Making
a lot of money on Youtube is not as easy as you might think. There are a lot of
hurdles to overcome in the process. It's definitely not a way to get rich
quick. However, if you have a hobby, are really good at a particular activity
and would like to help people, are funny, or even if you just want to have some
fun, Youtube is a great option to cash in some extra bucks doing something you
love.
The
first and probably most obvious starting point is set up Youtube account. You
should have an idea of the types of videos that you want to upload. Next you’ll
want to Enable monetization and sign up for Google AdSense.
Enabling
monetization means that you agree you will only upload video content that you
have the rights for and that you will play by the rules (such as not watching
your own video over and over to boost ads). Google AdSense is the way you set
up your payment information for when you actually start making money. I’ve
posted links in the show notes of today’s episode so that you don’t have to
hunt around for these links.
Next
up you’ll want to become a Youtube Partner. This isn’t as hard as it used to
be. In the past, to become a Youtube partner you had to have some 15,000 hours
of your video watched at any point in time. The benefit here is that you can
upload more than 15 minutes of video, which may help on some video projects.
You also get analytics tools and some more advanced editing tools.
Now
that you have monetization setup, along with Google AdSense, and Youtube
partnership, you’re ready to go.
2. Types of Ads
Next
let’s break down the types of advertisements on Youtube. You’re probably
familiar with them if you watch any amount of Youtube videos. There’s the
bottom text based ad that is displayed at the bottom of your video, and then
there is the clip that plays at the beginning of your video. You can select
which of these ads your video can have, and it might make a difference
depending on your audience or how much revenue your video brings in.
The
way advertising works with Youtube is probably one of the most complicated
things that comes with trying to make money off of Youtube. The real estimate
comes out to about $7.50 per 1,000 impressions. The difficult part is actually
defining the word ‘impressions.’ The only time you make money on Youtube is
when someone interacts with your ad or when it leaves an ‘impression’ on them.
This
means that if someone skips an ad, or is running an ad blocker, then you don’t
get paid for that view. This makes estimating the amount of views a video has
and how much a user makes off of the video very challenging. It also depends if
it’s a video ad at the front of your video, or just a box at the bottom of your
page; this determines how many people interact with your ad and the amount of
money that can be made.
At the
end of the day, though, there are a lot of variables that can affect just how
much you can make on Youtube. Your audience has a lot to do with the type of ad
that would work best. For example, if you are making short funny videos, it’s
probably best to not include a 30-second ad at the beginning—a viewer might
just skip right on by. Luckily, Youtube has an analytics page that you can use
to see just about every measurable aspect of your video—from demographics to
time of day watched and location.
3. Generating Money
Now
let’s talk about how to actually make videos that can generate money on Youtube.
The first and most important thing is that you want your videos to be about
something you are passionate about. If you’re not passionate, it will show in
your videos—plus you’ll have less incentive to make them as time goes on.
I
recommend coming out with normally scheduled videos at whatever interval you
are comfortable with, whether that’s once a month or once a week. If you come
out with regular videos, viewers are much more likely to ‘subscribe’ to your
channel. Subscribing means that the user has started following you; if you post
a new video. he or she will see it. This is a great way to build an audience
and get some regularity to your viewership.
Make
sure your videos are short and high quality. Unless you are doing targeted
tutorials, or have some reason to keep your video on the long side (anything
over six minutes), I recommend keeping it short. Even if you have to break the
video into multiple parts, it makes the content more easily digestible by the
viewer, which increases the likelihood it gets shared.
For
example, a funny video that's 10 minutes long will have lower odds of being
shared by a user who might tell his or her friends “you have to see this!"
You’re aiming for something short, with a clear message, clear audio, and
decent editing. A little bit of thought in the beginning could pay large
dividends down the road.
4. Momentum
Next,
you’ll want to keep the momentum of your video going. You don’t just get in a
boat and paddle once and hope to get where you want to go. You have to keep
paddling and marketing your video. This could be as simple as commenting back
to comments people have left for your, commenting on other people’s videos, or
sharing your video on Facebook or Twitter. Really any way that you can drive
people to watch your video is beneficial.
Also,
you can get more views, and drive more traffic to your video, by joining a Youtube
Network, which is really just a group of videos. The idea is that by combining
a lot of similar videos together, you’ll attract more views and make more
money. (Buy Real Youtube Views, Subscribers and Likes)
However,
networks sometime have fees associated with them, or they ask to own your
content or any number of other requirements. I personally don’t think that it
is worth joining a network and going through all the trouble. I would first try
making your own videos and revenue on your own. Once you have some experience
to go shopping and to see what networks are out there, what they provide and
what they ask of you. If you are curious though here’s a link to the top
networks out there.
At the
end of the day, the best videos you can make involve something you love. Find a
unique skill or space that you occupy and make videos for niche. This is the
best way to get started and try your hand at making money with Youtube!
Thanks
For Reading Guys Hopefully you can maket the different ways or methods to make
money from youtube.
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